Has John Russel’s Power4Home e-book appeared on the Popular Mechanics web portal? Sometimes in the past, it has actually.

Appearing on the Popular Mechanics portal is not that difficult, all you have to do is purchase a banner ad on the web site. My guess is, that is what John Russel did.

Does this mean Popular Mechanics endorses the Power4Home guide?

Far from it. Anyone or any organization can buy advertisement there. The advertising program was setup to generate revenue for the Popular Mechanics portal. Whether the DIY home solar power guide by John works or not is another matter.

If you are planning to use solar power to reduce your home electricity consumption, what the Power4Home e-book will do for you is show you how to make a DIY solar panel with minimal cost. As a matter of fact, you can make the Photovoltaic (PV) panel with a budget of less than $150.

You will still need some capital investment to purchase other solar components such as charge controller, deep cycle batteries, power inverter, circuit breakers etc.

If you want a reasonable size residential solar power system, the amount of budget you need to set aside ranges from $1000 – $1500. To get a system built with a budget less than that will be a challenge.

If you want to get start with a homemade solar power system, the Power4Home is a good reference guide you can use.

==> Click here to visit Power4Home now!

If you were to search the web about complaints on Power4Home, you will find lots of them. But why are people complaining about John Russel’s Power4Home e-book?

From my experience, the main reason is because they were unable to get their refund.

Just like most of the information products offered on the internet, every purchase comes with a 60 days money back guarantee.

If you’ve bought an e-book and you are not satisfied with your purchase, you can ask for your money back within 60 days from the purchase date.

That is common practice on the web. That’s why buying an e-book online is much better compared to buying a paperback book at a book store.

For whatever reason, some people are not happy with their online purchase. It is the same with John Russel’s Power4Home also. The mistake people made is going back to its main web site at www.power4home.com to request for a refund.

Here’s the kicker, that web site do not handle refund request.

Anyone trying to get a refund there will not get any support or any respond to their email. And that is the cause for their frustration.

So where are they supposed to go to get their refund?

You get it at Clickbank customer support center.

Clickbank is the largest company that sells primarily information products and software online. They are a trusted company and handle millions of dollars in online transactions every year.

Anyone that bought the Power4Home e-book and wish to get a refund, use the link below.
http://www.clickbank.com/help/vendor-help/vendor-tools/customer-support-ticket-system/

Don’t waste your time complaining about your purchase. Just send an email to Clickbank and request for a full refund. You don’t even have to give them a reason. Just make sure you get it done within 60 days from your purchase date.

I hope this post is helpful and if you wish to get a copy of John Russel’s Power4Home, click on the link below.

==> Click here to visit Power4Home now!

If you were to do a search on Google for the name John Russel, most probably you will find the web site for the Power4Home e-book. Power4Home is fast becoming one of the top selling manual for Do It Yourself (DIY) home renewable energy guide on the web.

But who is John Russel exactly?

Reading the web page of Power4Home, it says John is a 46 year old home energy expert from Minnesota. Apparently, his greatest achievement is reducing his home electricity bill by using renewable energy sources such as solar and wind power.

Here’s a fact that many people many not know about e-book publishers on the web. Most publishers will use a marketing person to tell the story about their book or product.

Effective selling on the internet is all about telling a good story. The same principle was explained very well in Seth Godin’s All Marketers Are Liars book. Seth is a genius marketer that gives marketing lectures all around the world. He is also the proprietor of Squidoo.com.

Selling on the web is very different from selling in a retail store. There are virtually unlimited choices. To stand out from the crowd, the marketing people have to find a way to tell a good story.

The funny thing is, we as consumer, want to listen to the story before we make a purchase!

Coming back to the John Russel character, I bet he is a person created by a marketing agency to promote the Power4Home e-book. He may or may not even be a real person.

In doing so, is it morally wrong? It depends on how you look at it.

I have a copy of the Power4Home manual and I also learned a lot from the high definition (HD) instructional videos that comes together with it.

Would I feel cheated if I know John Russel is not a real person?

Actually, I couldn’t care less!

What I wanted is the information and content on how to make an inexpensive solar panel and wind turbine for my home. I don’t really care about the packaging of the e-book. If you think about it, John is part of the outer packaging for the Power4Home guide.

Are you more concern about the packaging or the content of an e-book?

If you are looking for useful information on homemade solar and wind generator, check out the Power4Home web site. They did a good job telling a story.

==> Click here to visit Power4Home now!